LEGO

The Client

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Founded in 1932 by Ole Kirk Kristiansen, LEGO has grown to become one of the world's biggest and most-loved brands. Offering an abundance of toys, collector's items and an entire movie franchise, LEGO is no doubt one of the most recognisable brands on the planet. 

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The Brief

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As part of an effort to improve its website's SEO, LEGO wanted to create a number of blog posts focused on early learning and how its toys can help young children develop their social skills and cognitive ability. As part of this brief I was hired to write a number of pieces, including: 

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• How to Develop and Nurture Curiosity in Kids

• How to Encourage Collaboration in Kids Through Cooperative Play

• How to Build Resilience in Children

• Best Educational Toys for 2-Year-Olds

• Best Educational Toys for 18-Month-Olds

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For more details, please email me at t.johnson.writer@gmail.com

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